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On Innovation, flavor, and World Travel

It’s been 9 years! Nine years on August 21st since Oh My Cupcakes! baked and sold our first cupcake. The journey has been a long one and at the same, time has passed by in a blink.

We were the first cupcakery in all of South Dakota nine years ago, bringing you the first taste of all the splendor and deliciousness that cupcakes can be.

It’s important to us to continue to be innovative. To create. To be the first to bring you new flavor experiences.

And that’s why we are here. Europe. To learn and to see. To experience and to taste. To see what bakeries on this side of the pond are doing that bakeries in America haven’t yet begun to do.

A few of our stops? London’s famous Peggy Porschen Cakes, Cafe Elan, and the Paris/London experience named Laduree.

We would love to take you along with us on this journey. Certainly it is a feast for the eyes. And with my descriptions, I hope you’ll feel so close you can almost taste all that we taste along the way. I’ve carefully packed you in my suitcase. Thanks for coming along for the journey!


My puppies were scared that my suitcases meant I was leaving. They were right. 🙂



To perform a true, scientific experiment, it was imperative that we taste and savor our own Oh My Cupcakes! cupcakes prior to arriving in Europe. 🙂 Often, people ask me what my favorite cupcake is. While I can’t name one specifically. This is a pretty good sampling of the ones I consistently reach for!
img_9728.jpgHow incredible was this moment? The sun was rising as we arrived in London, and I happened to look out the window in time to see that the rising sun to the opposite side of the airplane had created a perfect prism and shadow of where we were at that moment in time. One moment in a lifetime, and I was lucky enough to capture it.!
Hello, England! It’s nice to meet you.

Tournament of Cupcakes!

Get in on March Madness a different way by choosing your favorite cupcake! We’re narrowed down the field to 64 of our most popular flavors. Which of your favorite flavors will make it to the end? Fill out a cupcake bracket by April 2nd at 12pm for a chance to enjoy a dozen standard size cupcakes of your “Champion Cupcake.” (Mouse-over the cupcake image to see the name in the game)

To fill out your Tournament of Cupcakes bracket, click below.



What flavors will be in your championship?


Have fun!



We’ve got you covered for Christmas!


We know time seems to be slipping away and the days are counting down to Christmas.

Panic? Nope. You can take a deep breath, sip your cocoa slowly, and smile because you don’t have to worry one bit.

Oh My Cupcakes! has you covered with treats for last-minute holiday parties, teacher gifts, and goodie exchanges.


Cupcake Wreath | $65

Twenty-two standard size cupcakes festively topped with hand-piped, edible fondant pieces.



Christmas Dozen  | $33

Our most popular flavors and seasonal favorites, decorated festively in one cute little package!



Tokens  | $3 each

Exchange a token in-store for any standard size cupcake. A perfect stocking stuffer!

Buy Now Tab

Available online with any cupcake order


Token Cards | $6 each

On the Most Wanted list from anyone with Secret Santa.

Available In Store Only


Cupcake Candles  | $20 Standard | $9 Mini

Relax in the sweet scent of freshly baked cupcakes with our brand new hand-poured soy candles. Available in eight scents with 30-hour and 70-hour burn times.

Available In Store Only

Whether it’s a treat to eat, a smile stuffed into a stocking, or a gift wrapped under the tree, you’ll find it at Oh My Cupcakes!

Create an order for in-store pick up or local delivery today, and enjoy these seasonal treats while they last!

With blessings and gratitude,
Melissa & the Cupcake Ninjas at Oh My Cupcakes!

20 Things You Didn’t Know About Oh My Cupcakes!

Oh My Cupcakes! is way more than a storefront that sells cupcakes. We want to invite you in and share some of our history and fun facts. We want  you to feel like we sell more than cupcakes, too.

In order for us to get to know each other a little better, we’ve compiled a list of 20 things that you may not know about Oh My Cupcakes!

We had so much fun walking down memory lane as we compiled this list, it originally started off as “10 Things You Didn’t Know About Oh My Cupcakes!” and quickly turned into “20 Things.”

So it begins…

#1 The first retail location of Oh My Cupcakes! opened her doors April 1st, 2010, thus beginning the start of a beautiful journey. Shoutout to Pamela Miller for being the first official customer!

#2 Our founding verse is “Commit your actions to the Lord and your plans will succeed” Proverbs 16:3.

#3 The store was nearly called “Cupcake Days.” Melissa’s five year old son, Brandon, inspired her when he started saying, “Oh My Cupcakes!” instead of “Oh My Goodness!”

#4 We have a secret menu item called the “Frosting Shot” where you can purchase JUST the frosting. We just warn you not to give it to your kids too close to bedtime…


#5 We use around 240 lbs of butter a week in our recipes. You know what else weighs 240 lbs? A female lion…fierce.

#6 We ship nationwide! We’ve shipped cupcakes as near as Mitchell and as far as Seattle to the Amazon headquarters.


#7 The New York Yankees have gotten a sugar rush from our cupcakes!

#8 We can put your face on a cupcake!!!!!!! Say what?! Talk to a Cupcake Ninja to see how in the world this is possible.

#9 In 2012, a  young girl that made it her mission to try every single one of our cupcakes..and succeeded. Could you beat the challenge?!

#10 Our current 57th & Bridges location opened her doors on August 6th, 2013.  Shoutout to Linda Blom for waiting outside even before our doors opened!

#11 Underneath nearly every surface in our Bridges location are handwritten messages from all the Cupcake Ninjas. Many left quotes, blessings to the workers that helped build the interior, and Bible verses. We wanted the foundation of Oh My Cupcakes! to hold words of love and gratitude for every person that steps foot through our door.

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#12 One of our biggest wedding orders was 97 dozen cupcakes…nearly 1,200 cupcakes. But what makes it better? The wedding was for a group of unlikely cupcake lovers: a bunch of burly bikers!

#13 When we deliver cupcakes, people often include a card message that we hand-write and attach to the box. One of our favorite card messages was going to a dentist’s office. The card read: “Thanks for fixing my jacked up teeth!”

#14 In 2013, Oh My Cupcakes! was honored to win South Dakota-Woman-Owned-Small Business of the Year with the Small Business Association.

#15 Melissa, the founder of Oh My Cupcakes!, wrote an interactive-inspirational leadership book about Oh My Cupcakes! called “Fingers in the Frosting.” She is currently working on her second book.


#16 Our busiest day is Valentine’s Day with well over 1,000 customer transactions. We bake everything fresh from scratch and begin that day between midnight and two a.m.


#17 Oh My Cupcakes! has twice been named on a list of top 50 cupcake shops in the nation, once ranking at #17.

#18 We have a fun way to bring the party home with you. We have these cool things called Party Kits! We include two cupcakes, a bag of delicious buttercream  and two pods of sprinkle and candy toppings.


#19 For all of you familiar with June Cleaver, she was one of the inspirations behind the elegant vintage theme to the store. We wanted a theme that was a nod to simpler times, where things like baking homemade, from scratch, and with love were important.

#20 We keep waiting for the day one of us is tired of eating cupcakes…still hasn’t happened! 

Our favorite thing is to get to know you, so we thought we’d offer a chance for you to get to know us.

Happy Mother’s Day, Mom!

To moms like mine, who like cake more than flowers. You deserve flowers, cake AND so much more. We love you, Mom! Reserve this limited edition Cupcake Bouquet for your mom by calling 605-310-6742. Only a few more reservations for these gorgeous bouquets are available now through Saturday, May 7th.


Cupcake Bouquet

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